Role Play: Building a Bridge - Example and Breakdown

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Eli Sanchez: So 300 members. That's awesome. And I love the fact. You actually know your kind of your number. So obviously, there's a reason you're saying it. <What's the main reason you want to get to 300 members?>

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Annie Stack: Well, it allows me like a little better profit each month. (level 1- surface)

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Eli Sanchez: 100, and that profit that you have cause. You said, how? What are you currently at? By the way, how many members? on average.

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Annie Stack: About 1 50, making about 15,000.

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Eli Sanchez: 15,000 in revenue or profit? <Rapid Fire Situational>

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Annie Stack: Revenue.

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Eli Sanchez: Okay, great. And what are your expenses?<Rapid Fire>

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Annie Stack: About 10.

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Eli Sanchez: 10. Okay, so

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Eli Sanchez: expenses 10, revenue 15. You're bringing about 5 k. In profit?<Rapid Fire Situational>

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Eli Sanchez: And you going from 150 members to 300. You're obviously doubling. And so just some simple math. Another 15 K. Coming in on top of your 5 K. You're getting closer to about 20 K, profit is that kind of what you're saying? <Goal>

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Eli Sanchez: Okay, cool. And with that 20 k profit, what's the main reason you kind of want to get to about that 20 k profit. <WWW Question>

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Annie Stack: Well, if I can, you know, develop my staff a little more. I can pay them more, have them, be there. (Level 2!)

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Eli Sanchez: A 100%. And that's like a key thing, right? Like any business owner. They don't want to be dependent on just you, Annie. Right. The gym will die without Annie being there. And so if you have staff and high quality jobs for them, they're obviously, you know, you can kind of buy your time back. Is that mostly just to get create high quality jobs for your staff members? Or do you want to kind of buy your time back, or what's the main reason? <Double commitment question>

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Annie Stack: Yeah, I'm it's difficult to keep staff.

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Annie Stack: So obviously, if we can pay them more, then it's usually less turnover. So that's 1 part of it.

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Eli Sanchez: Is that just something you want to prevent, or is, has that happened where you lost good staff? <Double commitment question>

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Annie Stack: Yeah, it's pretty common to have.

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Eli Sanchez: Okay.

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Annie Stack: Trainers think that they can do it a little better, and off they go.

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Eli Sanchez: Okay? So that gives me more context, and that that definitely helps me understand? Kind of where you're at. Besides building the staff back. I know we talked about.

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Eli Sanchez: If you're bringing in 20 k profit per month. Obviously it buys time back to what's kind of the goal for you. There. Are you just wanting to add more parts to your gym? Are you just wanting your time back for yourself? What's the reason for that?

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Annie Stack: Yeah, I like the role of developing staff. I think.

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Annie Stack: like a important piece. I want to keep staff longer. I want to give them livable wages.

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Annie Stack: And of course, like.

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Annie Stack: let put me in a position of doing something that I really enjoy versus

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Annie Stack: all the other. Not so fun jobs.

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Eli Sanchez: 100%, especially if you stuck doing

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Eli Sanchez: things all day long that aren't fun, right? Like you're stuck teaching class and stuff when you know, you're capable. More like you said, like hiring and developing staff members. If you bring in that 20 k. Per month.

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Eli Sanchez: and you're developing these staff members, and they love their job. They're all making.

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Eli Sanchez: you know, the amount of money that they feel really ecstatic about. What's next for you.

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Annie Stack: I think. Just give.

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Annie Stack: That's the magic question. Just give. Just give space

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Annie Stack: to allow me to step off of the mats day to day that would be really helpful, and just

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Annie Stack: do what I love.

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Eli Sanchez: That's so important. And because you

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Eli Sanchez: gonna create the business to kind of be stuck doing the $30 an hour jobs all day long right? It's to create the things that you love like you mentioned for you. That means different things for different people. What what does that mean to you doing the things that you love.

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Annie Stack: Yeah, I mean, I the tool. The gym is a tool to support my family, my family. What I love.

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Eli Sanchez: 100%.

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Eli Sanchez: And is it just more like you having more time to spend with them? Or is that what you're saying? Just.

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Annie Stack: More present.

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Eli Sanchez: How long have you ran the gym? I have a note here. I just wanna make sure.

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Annie Stack: Yeah, about 10 years.

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Eli Sanchez: Okay, cool. Is this some kind of a newer goal for you? Or is there something? Recently that kind of happened? You know, where you're kind of like. Okay, maybe I should take a look at this.

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Annie Stack: No, I mean, I think we all have this like shiny idea of entrepreneurship. You make your own schedule, you have your own earning capacity, and it's not always like that.

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Annie Stack: So I think over the course of 10 years. It's like, at what point is this going to change.

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Eli Sanchez: That makes sense. Well, that makes sense while we're on the call, you know. I think there's interesting

300 members thats an awesome goal.. whats the main reason..

Allows me