Our Lead Systems
Here is a summary of our lead systems. This is not an all inclusive list but these are the more popular programs.
Telesale Lead Programs
Realtime High Intent Final Expense leads
This is a Facebook lead program designed to produce high intent clients. We have proven success with agents running this program. The client fills out 15 questions to ensure that they are interested and that this is a life insurance program they have to pay for.
How it works
Our vendor sets up a Facebook campaign customized for you in at least five states (more if you are licensed to sell in more).
Cost
The cost is $20 per lead flat rate. Minimum order is 100. Once it is set up, you can expect to receive leads within two to four days and you should receive all of them within a week. You have to be licensed in at least 10 states.
Success Rate
You will get about 10% of the leads that are bad phone numbers. That's par for the course for internet leads. This is a training video with an agent that is achieving fantastic results with this program and talks about his numbers:
Ethos Abandoned Cart Leads
See this under the Face to Face Lead Programs below since these are great telesales leads too.
Telemarketed Final Expense Leads (TLP leads)
This is a Facebook lead program designed to produce final expense responders to an ad.
How it works
Once a prospect answers a final expense ad, a Pakistani telemarketer calls to confirm the client wants a call from a licensed agent and they also confirm 8 points of information as well as they include the recording of the call with the lead on a spreadsheet. Sometimes the telemarketing agent is a little aggressive in producing this lead so you may get about 10% where they have insurance already and really didn't want a call. But a high rate of numbers will have been verified. You can be in one state if you want. There is no requirement to be in multiple states.
Cost
The cost is $8 per lead flat rate but you won't have to pay until your make a sale. Minimum order is 20. Once it is set up, you can expect to received leads within a week. And then as they come in, we will send them to you immediately. So they will have talked to the telemarketing agents within the last day.
Other
Additional requirement if you do the pay after you make the sale program is that you must fill out a daily activity report using this link:
https://abn.financial/dailytlpactivityreport
Success Rate
The key to closing these is to call them immediately to book them. Can't let these sit. Here is a video of one of our agents running these leads in a telesales mode:
Face to Face Lead Programs
Ethos Abandoned Cart Leads
These are from the integrity leads center where clients that went to the Ethos Insurance Website to get more information but didn't commit fully to getting a quote from Ethos.
How it works
Ethos sells these to Integrity Marketing Group (who owns the Alliance) to make available to us. The clients are looking for any type of insurance - final expense or term. So the age group is young to old. So you have an opportunity to sell them any of our life insurance products. These are sold by region so they can be run face to face. But agents also use these to do telesales with the option to go to their homes if they need to.
Cost
You pay a $8 per lead for the aged 30-60 day aged leads (which are working great) or $18 for the under 30 day leads.
Success Rate
Why agents love these leads is because the pickup rate is running about 50% compared to 10% to 20% for the low intent social media leads.
Check out one of our agents Experience:
Realtime High Intent Final Expense leads
This is a Facebook lead program designed to produce high intent clients. We have proven success with agents running this program. The client fills out 15 questions to ensure that they are interested and that this is a life insurance program they have to pay for. These are localized leads by county designed for you to run face-to-face appointments. You can do telesales if you want but these localized leads can help you get into the home to make sales.
How it works
Our vendor sets up a Facebook campaign customized for you in a county or counties (the more counties, the easier to produce leads). These are final expense leads.
Cost
You pay a $18 per lead. You can order in quantities of 50 or 100.
Success Rate
The success rate is similar to the telesale version except that he closing rate is higher when you can meet the client face to face.
Direct Mail Final Expense and Mortgage Leads
This is the classic direct mail lead program where the client fills our a form and sends it back in to us.
How it works
You can order individual leads in inventory or be on a subscription basis for weekly lead ordering. People with subscriptions will be filled first on a first come first served basis.
Cost
The cost is determined by county and what they think they can produce in that county per week. Also a major factor is the demand for leads in that county. The higher demand counties can be as much as over $100 per lead to a lower demand county down to $20 per lead. There are other factors to consider as far as lead cost and being able to order older non-sold leads for lower pricing but you really need to talk to us about how this program works.
BangBangLeads Local Final Expense Lead Program
This is a way to get jump-started with final expense local leads for face-to-face appointments. Social media driven leads which collects name, email and phone. Then they verify the information against their IP address. The data you get will be 95% accurate. While this is NOT super high intent, it is relatively inexpensive, so the work is on your part to cherry pick the interested people. Even at a 10% close rate you will still make a lot of money. Then as you build your cash flow, maybe you can get into the higher intent final expense leads.
How it works
You order a standing order of at least 50 leads a week which will come to you right away. You will be set up in a CRM program for free that will drip campaign your leads via email and text to help you generate interest in an automated way. There is no contract, and you can go week to week if you want. But we highly recommend that you keep the weekly orders because that will get you into a consistent work schedule.
Cost
The cost is $250 per week for 50 leads or $180 per week for 30 leads for a standing order subscription. One-time orders are more - 50 leads for $300. You can order more if you want. You also get a free CRM with GoHighLevel which is normally $97/Mo. And you can control the radius around where you live from 50 miles to 10 miles depending on the population around you. The advantage is you can also exclude zip codes of bad areas you want to avoid.
Success Story With BangBangCRM Leads
Another Success Story With BangBangCRM Leads
How to Run the BangBangCRM Leads
AI Booked Final Expense Leads
These are pre-booked final expense face to face leads from a social media ad.
How it works
Clients respond to a social media ad. They are then called by an AI based appointment booking system. The show rate is about 80% (even better than live agents booking appointments). Imagine not dialing anymore but having these leads booked on your calendar. I suppose you can do telesales on these as well but the advantage of not having to dial the phone to book is especially fruitful for people that have limited time due to a job or child care etc.
Cost
The cost is $50 per booked appointment (regardless of no shows). Minimum order is 10 appointments. While these seem expensive, the time it saves in actually booking the appointments yourself might be worth it. This comes down to what is your time worth?
Example
Here is an example of a real appointment that was booked. Even though the call ended a little abruptly, the client still kept the appointment. This was part of 19 appointments that were booked for this agent during this session.
Preset Zoom Teacher Retirement Review Leads
How it works
This program is designed to prebook your calendar with teachers wanting to evaluate their retirement program with someone. It is a two to three step process. The first step is an intake meeting where you get their information to be able to run an expected retirement income from their retirement system calculator on their state retirement website. The next meeting is where you calculate their expected retirement and then offer them an IUL or annuity to help them close the gap from what they making as a teacher and what their expected pension will be. The third meeting is writing the application up. There are two training zoom calls a week to learn the system and how to close the client.
Cost
You pay a $1500 for 40 preset appointments. Any no show will be back filled with another appointment or that client will be rebooked into you calendar.
Success Rate
The vendor has a minimum of 20% close ratio with the top agents closing 30%. Plus referrals are easy with this program as your clients will refer you to their teacher friends.
Video on how it works
Video on an agent's success
Estate Planning Seminar System
How it works
This program is designed to get you in front of clients with investable assets using the theme of estate planning. We have one of the top estate planning seminar systems to get you in front of 60 buying units that have investable assets. You will learn how to run a proven seminar that will lead the clients to a one on one meeting with you. When you close the client, you will make $500 for the estate plan, and then when the estate plan is completed you will book a final trust funding meeting to review all their assets to see if you can find ways to improve their portfolio.
Cost
You pay a $5220 per seminar to get about 60 buying units in the seats over three seminar times (2 evenings and 1 daytime). The show rate on the individual followup appointments is 100% or rebooked to another time.
Success Rate
The agent that is teaching his system booked seven seminars last year in St Louis and closed $16.8MM in annuities. He wrote 157 estate plans for another $78,500 in additional commission which more than paid for his marketing expenses of $36,540.
Success Story
Our Report Back on the Training Seminar
Watch the Example of a Seminar
Recommended Auto Dialers
Why an auto dialer?
We get asked about auto dialers all the time. It just makes your dialing experience easier. You load a bunch of lead data and it dials for you. Now we only endorse the legal use of these auto dialers meaning only one line that dials out and no leaving spam voice mails. We only endorse the mechanical dialing of numbers for you to connect to a live pick up.
One of the classic dialers is Phone Burner: https://www.phoneburner.com/
Phone burner has many features and continues to evolve. Last time we looked the cost is in the $150/Mo range.
Another highly endorsed dialer is called Ringy.com: https://ringy.com
Some agents love the features in this dialer that goes beyond Phone Burner. The cost starts out at $109/Mo with a free a trial.
One of our agents uses GoHighLevel CRM with the Auto dialer feature and spam protection.
You can get this through https://agent-crm.com/ the cost is around $97/Mo
Then use WAVV dialer for $60/Mo.
The Alliance President's club also offers the GoHighLevel CRM with the autodialer as well. $99 a month to be a member of President's Club (includes a number of benefits) and $99 for the GHL CRM. Contact Clay Mertes at Alliance President's Club: 336-343-4371.